How You Can Create a Promotional Kit for Your Business

May 13

By Tom Gudekunst Kits have been used in the promotional industry for decades. A cohesive grouping of goodies is sure to please clients and employees alike. This blog will help you understand and con...

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Promotional Gifts for the Home

Apr 15

Promotional Gifts for the Home By Nancy Gudekunst Realtors, home builders, service providers, and contractors all have occasions to give gifts to their customers and referral partners. Gifts can be...

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Merchandise Yourself!

Mar 17

By Ian Miller YOU CAN MERCHANDISE YOURSELF! Does your brand have what it takes to bring retail-looking swag to the table? OF COURSE, IT DOES! With creative items, designs and ideas – ...

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Real Estate Mania

Jan 21

By Ian Miller Many real estate agents, mortgage professionals, and ancillary businesses especially in steaming hot markets like Portland, Seattle, and a vast majority of California, are seeing record...

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2020 Most Popular Items

Dec 10, 2020

By Tom Gudekunst Over the last several months we’ve all made changes. Some big and some small but almost certainly there have been adjustments to everyday life. There has been major volatili...

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Meaningful Holiday Gifts That Give Back

Oct 28, 2020

By Nancy Gudekunst In preparing for the 2020 Holiday Season, it is important to consider your recipient when selecting gifts. When asked, many people state that they have everything they need, a...

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How Much Does Swag Really Cost?

Aug 06, 2020

By Nancy Gudekunst If you've purchased promotional swag, you know there is a dizzying array of product options and imprint methods. How does one choose? Typically, price is a consideration, espe...

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What Makes a Promotional Product “Keepable”

Jul 09, 2020

By Tom Gudekunst Growing up, I spent years going to tradeshows with my mom and Grammy and around the office. I have been working in the promotional products industry for the last fifteen years. Fr...

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Direct Mail (That Gets Opened!)

Jun 11, 2020

By Nancy Gudekunst We all get it. Endless come-ons arriving in the mailbox, sometimes the only mail, usually unwanted waste. Direct mail. So why does it keep coming? Because. . . it works! ...

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Gaining Band Notoriety

Apr 30, 2020

By Ian Miller How can you gain band notoriety in a profitable fashion? Due to COVID-19 the music industry has now turned completely away from point-of-purchase setups. A vast majority of band merc...

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Gift with Purchase

Mar 19, 2020

By Tom Gudekunst For years top brands have used a promotional gift with purchase to woo new customers, and appreciate loyal clients. These can be small and inexpensive, or the kind of thing that&...

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Why Would I Need Good Artwork?

Mar 05, 2020

By Nancy Gudekunst Artwork used for promotional products can make the difference between a successful or disastrous result. Starting with the art is a good way to begin any swag campaign. Helping...

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CPI = Cost Per Impression Relating to Promotional Products

Feb 06, 2020

By Nancy Gudekunst Cost per impression ($) = Advertising cost ($) / Number of Impressions (#) Think about the different advertising methods you can spend budget on. Do you know where you get the...

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